by Jim Bruene | Jan 24, 2018 | Case Studies, Credit/Debit cards, Trust & Security
Digital channels are a huge help in thwarting fraudulent charges. In the old days, as recently as 5 or 6 years ago) the best you could hope when your card number was compromised was a cryptic voice message left on your landline phone. And that introduced a reporting...
by Jim Bruene | Jan 11, 2018 | BUX Certified, Case Studies, Clients
Star One Credit Union is in an enviable position. Its Sunnyvale location, smack dab in the heart of Silicon Valley, gives the credit union access to many of the wealthiest people in the world. As a result, it has grown to be the tenth largest credit union in the...
by Jim Bruene | Dec 15, 2017 | Case Studies
Bank of America’s website and mobile apps are generally a showcase of best practices. The bank spends millions each year ensuring pixel perfect UI. But no one is perfect. Looking at its Contact Us page today (screenshot above), we were glad to see options to...
by Jim Bruene | Nov 13, 2017 | Case Studies, CDs, Marketing & Sales
Now that most serious digital banks sport solid-looking and responsive websites, we turn our attention to the hundreds of details that as a whole can differentiate you from the competition. And more importantly, show your customers AND employees, that you care....
by Jim Bruene | Nov 1, 2017 | Case Studies, Communications, Trust & Security
Remember thr Equifax breach? On the heels of the Equifax breach, we’ve had several months of renewed media focus on our (lack of) data privacy. And what we can do about it. We recently pointed out some financial institutions that did a good job making customers...
by Jim Bruene | Apr 20, 2017 | Case Studies, Marketing & Sales
We’ve seen many comparison tables matching a financial institution’s (usually a credit union) best checking account to the competition (usually the mega banks). But we don’t recall an interactive one (outside third-party comparison sites)....
