For much of the Internet era, users had no way to check their password data entry before hitting login. A few companies, notably Apple, were the exception. Fast-forward to 2019. Many secure sites now offer an option to see your password before logging in. It’s an important improvement that not only improves user experience but also reduces password reset tech support due to fewer fat-fingered lockouts. It’s one of more than 400 best practices in our banking UX audit, BUX Certified.

But it’s still rare on banking sites. But today, we noticed that US Bank has begun offering a “Show” option in the password field (see screenshot above). Hopefully, it will catch on in the banking sector.