It’s easier to find examples of poor user interfaces than great ones, so on Friday afternoon here are some examples to learn from.
Silly stock photography: The reason I grabbed a screenshot of Prince George’s Community Credit Union was to showcase the cool Talk to the Prez (via email) button on the upper left. Kudos for being available to members! But then I got distracted by the silly stock photo accompanying the large promo that the CU had recently raised its rates. Stock photos are bad enough, but this couple is way, way too happy about a 5 basis point increase in their money market rate to a not-so-exciting 0.45%. It would be fine if they looked satisfied, but cheering like their team just scored a goal in the World Cup is off-putting. Stil, The Prez thing is a great feature, so I can forgive the photo faux pas.