february, 2021
16febAll Day18Aquire Conference by TearsheetVirtual: Tickets $399
Event Details
Agenda **Day 1: Tue, Feb 16 ** TimeEST Topic Speaker 10:00-10:30 AM Scaling Growth Through Strategic Brand Partnerships Elisabeth Job Kozak,Co-Head of Consumer Lending,Marcus by Goldman Sachs 10:30-11:00 AM Building a brand for Gen-Z: How to reach this generation
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Event Details
Agenda
**Day 1: Tue, Feb 16 **
| TimeEST | Topic | Speaker |
|---|---|---|
| 10:00-10:30 AM | Scaling Growth Through Strategic Brand Partnerships | Elisabeth Job Kozak,Co-Head of Consumer Lending,Marcus by Goldman Sachs |
| 10:30-11:00 AM | Building a brand for Gen-Z: How to reach this generation of customers | Adam Hadi,VP of Marketing,Current |
| 11:00-11:30 AM | Unboxing Fintech: Creating Visceral Experiences | Dane Whitehurst,Creative Director,Burgopak |
| 11:30-12:00 PM | Bridging the gap: How to acquire Gen Z customers and their families in the new digital era | CJ MacDonald,Founder & CEO,Step |
| Break – 12:00-1:00 PM | ||
| 1:00-1:30 PM | Building a Brand through Consumer Education with Zelle® | Melissa Lowry,VP of Marketing & Branding, Zelle |
| 1:30-2:00 PM | Breaking down barriers – Lessons learned in building financial services for small businesses | Tui Allen,Senior Product Lead for Banking,Shopify |
| 2:00-2:30 PM | Intent is everything now: Building a content machine to leverage organic | Bill Davaris,CMO,MoneyLion |
| 2:30-3:00 PM | Transforming the Digital Client Experience | Sara Tresch,SVP of Digital Transformation & User Experience,Charles Schwab |
**Day 2: Thurs, Feb 18 **
| TimeEST | Topic | Speaker |
|---|---|---|
| 10:00-10:30 AM | How PayPal and Venmo gets its userbase of over 360 million people to take action | Jill Cress,VP Consumer Marketing,Paypal |
| 10:30-11:00 AM | A Hybrid Approach: Using Data to Drive Creativity | Lauren Weinberg,Global Head of Marketing,Square |
| 11:00-11:30 AM | Building a global banking brand in the age of social media | Patrick Stal,VP of Global Marketing,N26 |
| 11:30-12:00 PM | Building a next generation challenger bank brand | Halle Hutchison,Chief Brand Officer,Varo Money |
| Break – 12:00-1:00 PM | ||
| 1:00-1:30 PM | Growth: The glue between marketing and product teams | Tyler Pennell,VP of Growth Marketing,Stash |
| 1:30-2:00 PM | Helping SMB’s win the Recovery | Laura Goldberg,Chief Revenue & Marketing Officer,Kabbage, An American Express Company |
| 2:00-2:30 PM | Be Human: Customer service is an extension of your product experience and brand | Anthony Schrauth,VP of Product,Tally |
| 2:30-3:15 PM | PR Panel: How today’s top FIs are leveraging marketing and PR to grow their customer bases | Jennifer Tramontana,President,The Fletcher Group Grace Keith Rodriguez,President,Caliber Corporate Advisers Gregory Papajohn,Founder,Archie Group Scott Mills, President,William Mills Agency |
| 3:15-3:45 PM | Acquire Awards Ceremony |
Time
february 16 (Tuesday) - 18 (Thursday)
