by Jim Bruene | Apr 22, 2020 | Checking & Transaction Accounts, Deposits, New Products, Startups
The latest USA challenger bank, with the odd, albeit memorable name, HMBradley, launched the first phase of its banking product line March 30. The Sant Monica, CA-based neobank offers a high-yield consumer checking account with a unique twist: tiered rates depending...
by Jim Bruene | Dec 3, 2019 | Deposits, New Products, Youth & Family Banking
Consumers love games of chance, discounts, and limited-time promos (e.g., Black Friday). Financial institutions are in an enviable position to profit from this consumer behavior by gamifying debit/credit cards and mobile app usage. While MasterCard and Visa have run...
by Jim Bruene | Dec 18, 2018 | Deposits, Fee-Based Services, New Products
Many customers know they can get at least one overdraft fee waived by appealing to customer service or the branch manager. But it’s not a good experience. Driving to a branch or calling an 800 number and sucking up to some stranger that you hope isn’t...
